I am Hanif Hossain working as an Assistant Professor in the Department of Business Administration at Asian University of Bangladesh. I have completed my BBA program from AUB and obtained (CGPA 4.00 out of 4.00) in the same university also I have completed my MBA (Marketing) from University of Dhaka. I have been serving at AUB since June 10, 2012 to till now. It is to be mentioned that I am doing some major admission related activities in addition to my regular duties for the improvement and benefit of the university. I have performed my duties and responsibilities with full satisfaction of my superiors as well as the university authority. I have total ten (10) years of teaching experience in AUB. Over this period, I have written 07 articles which were published in national and international peer reviewed journals. I delivered lectures on Principles of Marketing, Marketing Management, International Marketing, Export Import Management, International Business, Global Business Operation, Services Marketing, Principles of Management and Introduction to Business. I also performed additional duties as a Director of Alumni Affairs as well as Director of Evening Program.
 

Research Areas:

• Marketing
• Branding
• Selling
• Market Research
• International Business 

 

 Ongoing Researches:

1."Present scenario and future challenges in Handloom Industry in Bangladesh".

2."Corporate board composition and profitability of the banking sector in Bangladesh"

 

Education:

1. MBA (Marketing), University of Dhaka
2. BBA (Marketing), Asian University of Bangladesh

Journal Publications Summary

Title of Publication	Year	Coauthors	Journal Name/Vol/Issue	Impact/Q	Comments
Maintenance Accounting Information System at Privet Banking Sector in Bangladesh'	2019	1.Md.Abdul Kader	GLOBUS ISSN: 0975-721X Vol.10 No 2	3.227	International, double-Blind Peer Reviewed, open access journal
An Analysis on BCG Growth Sharing Matrix	2020	1.Md.Abdul Kader	IJCRR ISSN: (O) 0976-4852, Vol.11 No (10)	0.81	open access journal
An Investigation on the Behavioural intention of Existing Bank Clients in a Developing Country to Use Mobile Banking Services	2024	1.Md.Abu Issa Gazi 2.Abdullah Al Masud 3.Abdul Rahman bin S Senathirajah	JIPD ISSN:2572-7931 Vol.8(5)	0.7	Scopus Indexed, Q2 ranking Journal
The importance of social media on the FMCG market in Bangladesh	2024	1.Md.Abdul Kader	IJEBM ISSN:2384-6151 Vol.12(3)		open access journal
Unlocking the Potential of Banana Fiber Exports from Bangladesh: A Comprehensive Marketing strategy Analysis	2024	1.Md.Abdul Kader 2.Rojina Akter 3.Mohammad Sulaiman	Journal of Hunan University (Natural Sciences) ISSN:1674-2974 Vol.51 No.7		Scopus Indexed, Q2 ranking Journal